About

Unlocking Hidden Capital, Fueling Sustainable Growth, and Cultivating Mental Fitness for Success

OUR PHILOSOPHY 

Unlocking your inherent wisdom through mental fitness is the key to unleashing your full potential and revealing the authentic leader within. 

We overcome obstacles like challenges with scaling your business, limiting clearing the path for you to achieve your dream business and effortlessly scale to your fullest capacity.

Our Commitment

We're committed to pioneering innovative solutions and strategies that unlock boundless potential while fostering enduring client relationships. Our mission is to propel your growth journey, enabling your organization to realize its full potential and attain sustainable, measurable success collaboratively

Coach-Based Consulting

Through a unique blend of strategic consulting and coaching, we elevate your business scaling journey by harnessing the power of mental fitness for unparalleled success. Emphasizing the critical roles of mindset and leadership, we empower you and your team to reach new heights of achievements.

Experienced Insights

Infused with the invaluable insights of a seasoned entrepreneur who has founded and successfully exited multiple businesses, we provide a distinctive fusion of credibility and authenticity. Our approach is rooted in practical wisdom gained from firsthand experience navigating the intricate landscape of entrepreneurship

Founder & CEO

Shadi Yazdan, Founder & CEO

Shadi (pronounced shaa-dee meaning "happiness) is a seasoned entrepreneur with over 20 years of expertise spanning the technology and service sector world. She brings a wealth of firsthand knowledge to the table. 

Having encountered and conquered the challenges inherent in building and scaling multiple businesses, including experiencing the hurdles of raising capital, Shadi intimately understands the journey of business owners /CEOs and their leadership teams.

Her journey as a 4x founder with 2 exits revealed a crucial gap in the support system available for entrepreneurs looking to scale effectively. Recognizing the importance of addressing not only strategic consulting but also the mindset barriers that often hinder growth, Shadi founded SY Strategy, a coaching-based consulting firm. 

Understanding that mindset plays a pivotal role in business success, Shadi's approach is centered on mental fitness. She firmly believes that regardless of your business trajectory, your mindset ultimately shapes your growth potential. 

At SY Strategy, we offer a holistic approach to business coaching and consulting, addressing both strategic planning and mindset development. 

We invite you to experience our value firsthand with a complimentary session. 

If you're ready to accelerate your growth journey let's connect and explore the possibilities together.

Want to find out more about how we can help you?

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